Sunday, March 2, 2008

Best Corporate Citizens GO GREEN!

By viewing sustainability "though a business lens," Intel’s has begun answering the question "How Does Going Green Impact The Bottom Line?"

According to Intel President & CEO, Paul Otellini, Intel has dedicated capital funding for energy conservation projects to the tune of $20-million dollars (since 2001) and has achieved savings of more than $42-million and more than 500-million kilowatt hours.

As Intel’s Corporate Responsibility Director, Dave Stangis notes, Corporate Social Responsibility is now "a boardroom conversation."

From boardroom to classroom, I am pleased to say that Intel has agreed to be a GOLD SPONSOR for the AeA Los Angeles Council "green" event on 03/20/08.

It's clear that Intel believes that global climate change is a serious economic, social and environmental challenge that warrants an equally serious societal and policy response. In 2006, Intel joined the U.S. EPA’s Climate Leaders program, pledging to reduce its global greenhouse gas (GHG) emissions 30 percent per production unit from 2004 to 2010. “Intel helped establish a goal for PFCs (perfluorocompounds) that the entire industry could support,” Otellini told CRO.

It's perhaps no surprise that Intel, on Wednesday 02/27, was announced #1 of the "100 Best Corporate Citizens" of 2008, by CRO Magazine. Developed with an eye on large, impactful corporations in 8 categories:

  • Climate Change
  • Employee Relations
  • Environment
  • Financial
  • Governance
  • Human Rights
  • Lobbying
  • Philanthropy

Intel rose to the top. According to CRO, Intel ranked in the top 100 in five of the eight categories, scoring its best mark in Environment (which measures environmental disclosures, policies and performance) and in the top 200 in another category, Philanthropy. CRO gave Climate Change and other issues related to the environment the greatest weight because of their accute importance. (view methodology)

In the 9 years that this list has been tabulated, just three companies -- Intel (#1), Cisco (#14), Starbucks (#35) have appeared on the list every year. (See the list)

Companies that were involved in a recent (during the past 3 years) major public scandal (involving significant government-or-regulator imposed fine; major governemnt-initiated lawsuit; admission of guilt or conviction; major corpoate governance lapse; or other comparable infraction) were listed by CRO as "In The Penalty Box" (take a look)

GO GREEN WITH THE AeA! Come to our event on 03/20/08.

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