Tuesday, February 12, 2008

CEOs - Barbarians or Heros?

Only about 1/1000 of 1 percent of the total worldwide workforce will ever become a CEO for a major firm. Of those who defy the odds and become the chief executive, more than half of them will be regarded as failures.

The AeA Los Angeles Council is hosting a “Dinner for Decision Makers” at the Water Garden’s new restaurant, Prego (formerly Bizou Gardens) on March 11th 2008 in Santa Monica, California. Invited to speak is Bob Fox -- a semi-retired executive who has been the CEO of 7 companies (including Canada Dry, Continental Can, Del Monte, Foster Farms & Revlon International). Currently Bob serves on the Board of 12 companies and has been engaged as a professor at UC Berkley & UC Davis.

Over dinner, Bob will give a straight-forward account of “the good, the bad, and the ugly” conduct of corporate chief’s he’s worked with or come to know during his 40-year career.

Included in the evening’s discussion will be these CEO's -- whom Bob has worked with:

And these CEOs Bob personally knows:


Find out which of these men Bob regards as truly great, and which he classifies as barbarians... and why!

To RSVP, click here, or call JoElla Lapiana (Executive Director of the AeA Los Angeles Council) at 818. 226.3800 .

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